Director of Research Sterling International, Inc. Spokane Valley, Washington
Sterling International, Inc., is a semiochemical-based company manufacturing RESCUE!® brand traps/attractants and repellents for pestiferous social wasps, filth flies, Japanese/Oriental beetles, stink bugs, vinegar fruit flies, pantry moths, mosquitoes and spiders for the consumer retail market. Unlike agricultural, commercial, and professional pest control operator (PCO) markets, the consumer market consists primarily of household consumers who buy semiochemical-based pest control products as a “Do It Yourself” (DIY) trapping technology for individual or family consumption. Our RESCUE!® traps, repellents and ant baits are available at all major retail stores in the United States and Canada, such as Wal-Mart, Home Depot, Lowes, ACE Hardware, and Costco, plus online sites like Amazon. The massive scale of these retailers provides tremendous opportunities for sale revenues and profits; but this marketplace is also extremely competitive for companies such as ours competing for limited shelf space. This year we are celebrating the 40th anniversary of the company. In this presentation, I will discuss the history, current successes, and future challenges of RESCUE!® semiochemicals-based fly traps targeting at the common nuisance/filth flies (e.g. house flies, blow/bottle flies and flesh flies) for the consumer market.
