Senior Vice President - Research Category Partners, LLC Idaho Falls, ID, United States
Description: Innovation in our industry requires being hands on. It requires collaboration and delicate supply chains. It requires creativity on a level that both impacts the eye and all five of the human senses. Since the advent of the pandemic, many offices have been disbursed. Retailers have limited or eliminated in-person meetings and production and logistical challenges have added anti-creative pressures. With all that in play, Category Partners (CP) will objectively report on the state of new products in the retail channel. In addition, CP will layer in consumer survey response data to provide a perspective on the state of products in retail grocery bakery departments.
