Managing Member Kanara Consulting Group Naples, FL, United States
Although it takes years to successfully build your reputation (both online and off), it takes just moments for a negative online review to jeopardize it. With the tools and techniques provided in this session, you can gently encourage happy clients to spread their accolades for your practice through the power of online reviews. You can also learn to engage negative reviews with honest, timely, and respectful responses to earn back respect and goodwill. This session will help you to discover the fundamentals of reputation management and navigate the increasingly important world of online reviews.
Learning Objectives:
Explain how reviews can help and hurt a veterinary practice
Develop a strategy for introducing a reputation management program within the veterinary practice
Recommend guidelines for management to act on both positive & negative reviews
Implement a strategy to gain new client reviews online
Identify tools to aid in the reputation management process