Renowned Speaker Pure Optics, LLC CAMAS, Washington, United States
Disclosure(s): No relevant disclosure to display
Disclosure(s):
Phernell Walker, Pure Optics, LLC: No relevant disclosure to display
Inventory is the most valuable investment in an optometric practice. What is your strategy for purchasing, balancing, and maintaining that inventory? Learn to master the 3 Ps of inventory, People, Products, and Profits. This course will cover how to purchase for your target practice demographic, understand category management, differentiate frame products, and much more. This is a must-course for practice owners, managers, buyers, and opticians.
Learning Objectives:
Upon conclusion of this activity, attendees will be able to:
Describe how to create a patient persona to make better purchasing decisions by category
Calculate COGS, profit from frame revenue (GMROI)
Calculate frame pricing methods
Assess and differentiate between frame quality and tiered pricing and create basic planograms
