Session Description: The job of the Leasing Professional is literally changing every single day with advancements in technology, the rise of the digital nomad renters, ownership changes, and more. To succeed, today's Leasing Pros need to ensure they have every possible advantage. This class covers more than the average 'sales' class by teaching skills not typically showcased, such as Primacy of Associations, the Curiosity Gap, ensuring your product aligns with your leasing efforts, leasing culture, the correct measurement metrics for your lead management, and more. Join two Master Educators as they instruct you on how to be THE most successful Leasing Professional in your market
Learning Objectives:
Successfully utilize both written and verbal language that will convert far more leads to appointments and leads to leases.
Develop a total team approach to leasing at their community.
Use data to determine the correct amount of traffic needed to achieve and maintain high occupancy.