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Practice Management

Session: Practice Management I

Healthcare Marketing in the Post-Covid “New Normal”

Friday, October 14, 2022

3:30 PM – 3:50 PM US CDT

Location: Hyatt Regency, Empire A

Faculty(s)

Kathy Gaughran, BA

Senior Marketing Strategist
Healthcare Success
irvine, California

Disclosure: I do not have any relevant financial / non-financial relationships with any proprietary interests.

This session will explore the various concepts of coding, advocacy, financing, and marketing.

Learning Objectives:

Identify key updates and changes in coding
Review key strategies in effective marketing in today's digital world
Understand the key policy issues involving venous and lymphatic medicine
Explore various metrics for managing and tracking your practices