- Thursday, October 6, 2022
7:30 AM – 9:00 AM
Introduction to Pool Hydraulics and Plumbing
7:30 AM – 9:00 AM
Introduction to Pool Hydraulics and PlumbingRoom #209 ASpeaker: – Brannon Aquatics International
Terry Brannon, P.E. – Brannon Aquatics International ### 1692949###Speaker###GENESISĀ® Engineering Faculty Advisor###Brannon Aquatics International###Speaker: – Brannon Aquatics International
### 7:30 AM – 9:00 AM
The Beauty of the Edge - The Definitive, Internationally Acclaimed Vanishing Edge & Water-in-Transit Design (Part 1)
7:30 AM – 9:00 AM
The Beauty of the Edge - The Definitive, Internationally Acclaimed Vanishing Edge & Water-in-Transit Design (Part 1)Room #209 EFSpeaker: – Skip Phillips, LLC
Speaker: – Aquatic Consultants, Inc.
Skip Phillips – Skip Phillips, LLC ### 1692961###Speaker###Master CBP; GENESIS Co-Founder and Ambassador###Skip Phillips, LLC###Speaker: – Skip Phillips, LLC
### @@@ Brian Van Bower – Aquatic Consultants, Inc. ### 1692947###Speaker###GENESIS Co-Founder & Ambassador###Aquatic Consultants, Inc.###Speaker: – Aquatic Consultants, Inc.
### 8:00 AM – 9:00 AM
An In-Depth Look at Spa Care: It's Not Just a Little Pool
8:00 AM – 9:00 AM
An In-Depth Look at Spa Care: It's Not Just a Little PoolRoom #209 BService
Alicia L. Stephens, BS/Biology – Biolab, Inc ### 1678410###Speaker###Branding and Education Manager###Biolab, Inc###Speaker: – Biolab, Inc
### 8:00 AM – 9:00 AM
Successful Social Media Strategy for Pool & Spa Retailers
8:00 AM – 9:00 AM
Successful Social Media Strategy for Pool & Spa RetailersRoom #209 CDSpeaker: – Richard's Total Backyard Solutions
Speaker: – Richard's Total Backyard
Retail
Julie Richard – Richard's Total Backyard Solutions ### 1678412###Speaker###Vice President###Richard's Total Backyard Solutions###Speaker: – Richard's Total Backyard Solutions
### @@@ Cristina Nikolov, M.A. – Richard's Total Backyard ### 1678411###Speaker###Social Media Marketing###Richard's Total Backyard###Speaker: – Richard's Total Backyard
### 8:00 AM – 9:00 AM
Use AUTOMATION to SELL More and SATISFY More, WITHOUT More Manpower!
8:00 AM – 9:00 AM
Use AUTOMATION to SELL More and SATISFY More, WITHOUT More Manpower!Room #210Speaker: – Pool Builder Marketing LLC
Small Business Management
Brett Abbott, BSEET – Pool Builder Marketing LLC ### 1678407###Speaker###CEO & Chief Marketing Guru###Pool Builder Marketing LLC###Speaker: – Pool Builder Marketing LLC
### 8:00 AM – 9:00 AM
Ways to Stretch Chlorine
8:00 AM – 9:00 AM
Ways to Stretch ChlorineRoom #211Service
David Gilbreath – Hasa Pool ### 1718833###Speaker###Regional Manager###Hasa Pool###Speaker: – Hasa Pool
### 9:15 AM – 10:15 AM
Advertising Effectiveness and the Impact of Video in the Digital Landscape
9:15 AM – 10:15 AM
Advertising Effectiveness and the Impact of Video in the Digital LandscapeRoom #209 CDSmall Business Management
Timothy Corken, MBA University of Notre Dame – Teft Media ### 1678408###Speaker###President###Teft Media###Speaker: – Teft Media
### 9:15 AM – 10:15 AM
Creating an Online Store and How to Market it Effectively
9:15 AM – 10:15 AM
Creating an Online Store and How to Market it EffectivelyRoom #211Speaker: – Hot Tub Products
Small Business Management
Andy Tournas – Hot Tub Products ### 1755897###Speaker###President###Hot Tub Products###Speaker: – Hot Tub Products
### 9:15 AM – 10:15 AM
VGBA Field Application & Inspections
9:15 AM – 10:15 AM
VGBA Field Application & InspectionsRoom #209 BSpeaker: – AquaStar Pool Products
Service
Steve Barnes – AquaStar Pool Products ### 1678406###Speaker###Director of Science & Compliance###AquaStar Pool Products###Speaker: – AquaStar Pool Products
### 9:15 AM – 10:45 AM
Be a Coach, Not a Boss
9:15 AM – 10:45 AM
Be a Coach, Not a BossRoom #210Speaker: – International Swimming Hall of Fame
Retail
Bill Kent, PhD – International Swimming Hall of Fame ### 1692958###Speaker###CEO, Team Horner###International Swimming Hall of Fame###Speaker: – International Swimming Hall of Fame
### 9:15 AM – 10:45 AM
The Beauty of the Edge - The Definitive, Internationally Acclaimed Vanishing Edge & Water-in-Transit Design (Part 2)
9:15 AM – 10:45 AM
The Beauty of the Edge - The Definitive, Internationally Acclaimed Vanishing Edge & Water-in-Transit Design (Part 2)Room #209 EFSpeaker: – Skip Phillips, LLC
Speaker: – Aquatic Consultants, Inc.
Building and Design
Skip Phillips – Skip Phillips, LLC ### 1692961###Speaker###Master CBP; GENESIS Co-Founder and Ambassador###Skip Phillips, LLC###Speaker: – Skip Phillips, LLC
### @@@ Brian Van Bower – Aquatic Consultants, Inc. ### 1692947###Speaker###GENESIS Co-Founder & Ambassador###Aquatic Consultants, Inc.###Speaker: – Aquatic Consultants, Inc.
### 9:15 AM – 10:45 AM
Trends in Outdoor Design
9:15 AM – 10:45 AM
Trends in Outdoor DesignRoom #209 ASpeaker: – Sage Outdoor Designs
Building and Design
Kate Wiseman, MLA – Sage Outdoor Designs ### 1692964###Speaker###Principal Landscape Designer###Sage Outdoor Designs###Speaker: – Sage Outdoor Designs
### 10:45 AM – 11:45 AM
Opening Keynote
10:45 AM – 11:45 AM
Rowdy Gaines ### 1778521###Keynote Speaker#########Keynote Speaker:
### 2:00 PM – 3:00 PM
Avoiding the Pitfalls of Construction Defects
2:00 PM – 3:00 PM
Avoiding the Pitfalls of Construction DefectsRoom #209 BSpeaker: – Aquatic Technology Pool & Spa
Building and Design
Paolo Benedetti, B.S. Business – Aquatic Technology Pool & Spa ### 1752541###Speaker###President/CEO###Aquatic Technology Pool & Spa###Speaker: – Aquatic Technology Pool & Spa
### 2:00 PM – 3:00 PM
Cost Savings Measures for Business Insurance
2:00 PM – 3:00 PM
Cost Savings Measures for Business InsuranceRoom #209 EFSpeaker: – Insurance by Ken Brown
Small Business Management
David Griffiths – Insurance by Ken Brown ### 1764040###Speaker###Vice President of Sales###Insurance by Ken Brown###Speaker: – Insurance by Ken Brown
### 2:00 PM – 3:00 PM
Using Key Performance Indicators (KPI's) to Grow Sales and Profitability in Your Retail Store
2:00 PM – 3:00 PM
Using Key Performance Indicators (KPI's) to Grow Sales and Profitability in Your Retail StoreRoom #211Retail
Alicia L. Stephens, BS/Biology – Biolab, Inc ### 1678410###Speaker###Branding and Education Manager###Biolab, Inc###Speaker: – Biolab, Inc
### 2:00 PM – 3:30 PM
An Overview of ANSI/PHTA/ICC-10: How It's Designed to Reduce the Risk of Mold and Structural Damage Due to Water Infiltration from Elevated Pools
2:00 PM – 3:30 PM
An Overview of ANSI/PHTA/ICC-10: How It's Designed to Reduce the Risk of Mold and Structural Damage Due to Water Infiltration from Elevated PoolsRoom #210Speaker: – Upstream Pools
Mark Trapani – Upstream Pools ### 1692963###Speaker###Founder & Managing Member###Upstream Pools###Speaker: – Upstream Pools
### 2:00 PM – 3:30 PM
Consumer Attitudes & Perceptions of Pool Ownership
2:00 PM – 3:30 PM
Consumer Attitudes & Perceptions of Pool Ownership Room #209 CDSpeaker: – Vault Communications
Speaker: – PHTA
Small Business Management
Patricia Stofanak – Vault Communications ### 1692962###Speaker###Senior Vice President###Vault Communications###Speaker: – Vault Communications
### @@@ Sabeena Hickman – PHTA ### 1692956###Speaker###President & CEO###PHTA###Speaker: – PHTA
### 2:00 PM – 3:30 PM
Examining PHTA Codes
2:00 PM – 3:30 PM
Examining PHTA CodesRoom #209 ASpeaker: – Brannon Aquatics International
Building and Design
Terry Brannon, P.E. – Brannon Aquatics International ### 1692949###Speaker###GENESISĀ® Engineering Faculty Advisor###Brannon Aquatics International###Speaker: – Brannon Aquatics International
### 4:00 PM – 5:00 PM
Expo Happy Hour
4:00 PM – 5:00 PM
Expo Happy Hour
Room #Expo Hall