Senior Director, Meetings and Education
Washington, District of Columbia, United States
Samantha oversees over 20 events per year, ranging from 10 to 22,000 attendees. She leads the planning and execution of ABA’s annual event, Convention, along with the Professionals Groups Conferences, and other meetings and webinars held throughout the year. Samantha has a unique position at ABA as she also serves as the Director, Trade Show Operations for the International Baking Industry Exposition (IBIE), overseeing all aspects of an TSE Gold 100th international tradeshow. Samantha also directs the strategy and execution of ABA’s education programs and event, including the Bakers Manufacturing Academy (BMA) and the Front-Line Leadership Training.
Samantha has been a member of the Professional Convention Management Association (PCMA) since 2009, serving as President of her student chapter while at PSU, and on various committees for the DC chapter as a professional. As chair of the Professional Development Committee in 2017, she was responsible for curating education for the DC area membership. She is also a member of the International Association of Exhibitions and Events (IAEE) and American Society of Association Executives (ASAE).
Samantha holds a Bachelor of Science from The Pennsylvania State University (PSU) in Hotel, Restaurant, and Institutional Management. Originally from Sharpsburg, a small town in western Maryland, Samantha currently resides in Alexandria, VA with her high-school sweetheart turned husband, Ryan, and her cat, Kipper.
Since she works for the bakers, she always as to include her favorite baked good. Its a hot biscuit with strawberry jam. It is a little salty and a little sweet just like her.
Monday, July 25, 2022
11:15 AM – 12:15 PM ET