In the last two years, leaders everywhere have rushed to develop communication approaches to keep people well-informed, healthy and safe. While the pandemic continues to challenge the world, one thing is certain: it is crucial for businesses to have a strong, multifaceted strategic communication plan in place. Now more than ever, it’s time to take a moment to evaluate and plan your internal and external communications for the year ahead.
Join communications leader Rina Foster as she shares ways to refresh, rethink and re-energize your communications plan. From employee communications to residents and their families, Board members, referral partners and other stakeholders, you’ll walk away with a solid communications plan that works.
In this session you will learn how to:
Learning Objectives:
Establish a framework to develop a strong strategy for internal and external communications
Set communication goals that engage stakeholders and deliver value
Measure outcomes, not outputs
Manage your plan throughout the year (no matter what the year brings!)
How to integrate your internal and external communications to drive engagement and turn employees into ambassadors for the organization
