Christy Van Der Westhuizen

Senior Vice President of Sales & Marketing
Legend Senior Living

Christy has been a sales, marketing, and public relations professional for the past 17 years. Before entering the senior living industry, she worked as an assistant cruise director/social host with Holland America Line and traveled to 30 destinations within six months.

She began her senior living career 13 years ago as a community director of sales & marketing, then moved into a regional sales role, where she supported communities in many states. Christy's sales and marketing expertise includes utilizing innovative marketing techniques, cutting-edge digital advertising strategies, training teams in customer service and hospitality, creative database management and impactful sales training.

Disclosure information not submitted.

Presentation(s):

• (Industry Case Study) Mining for Gold: Generating Move-Ins (for New Leads) from Data You Already Have

  Monday, October 24, 2022
  1:30 PM – 2:15 PM