Marketing Director
Senior Services of America
As the Director of Marketing for Senior Services of America, Jodie is responsible for lead generation across 17 communities within the Pacific Northwest. She has 13 years’ experience in strategic marketing, with a heavy focus on digital and branding, in a range of different industries.
As a customer-first, data-driven marketer, Jodie has consistently delivered double-digit growth from digital channels within the senior living industry. In her previous position at Milestone Retirement Communities, she partnered with G5 to complete a usability study that delivered invaluable insights into how consumers search for senior living online and led to website updates that increased the conversion rate by over 50%.
Jodie obtained her bachelor’s degree in Marketing and Management from Newcastle University in the UK. In her spare time, she enjoys exploring all the PNW has to offer with her husband, son, and dog.
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Monday, October 24, 2022
10:00 AM – 10:45 AM