Digital channels have been a core part of marketing for most of the past two decades. Whether you were in on the ground floor of the digital marketing movement or are newer to the game, the dynamic nature of the medium makes it challenging to stay abreast of the latest technology, tools, and trends. This important digital marketing refresher session is designed to ensure you’re all “caught up” on the latest strategies and channels that matter most today.
In this session, you’ll learn:
Learning Objectives:
The key foundational elements of disciplines, including website design, search engine optimization, digital advertising, social media, local listings, and online reviews
How to gain the clarity and inspiration needed to refresh your digital marketing for 2023
How to position yourself to answer the age-old question, “Which half of my marketing is working…and what do I need to revisit?”
