In this hands-on interactive workshop, attendees will learn about modern sales roles and sales structures that are being leveraged to support an evolving sales landscape and changing buyer expectations and behavior. Together we will explore what motivates buyers and sellers, and how you can drive engagement and commitment to help you reach your growth goals. Attendees will participate in a discovery process that will help each person get started on the best path forward for their own business to drive change and get results.
Learning Objectives:
What you need to know about the modern sales organization: Sales roles, sales structures, and incentive compensation
The changing relationship between buyers and sellers
A method to drive change within your own organization
