Sales Strategy and Management

The Secret to Sales Success: Senior Care Sales Leaders on How to Win in 2023

Wednesday, October 26, 2022

11:45 AM – 12:30 PM

Location: La Sirena 3&4

Moderator(s)

Ginny Thompson

VP, Senior Director of Sales & Marketing, Rental
Life Care Services

Panelist(s)

Adam Squires

VP Sales and Marketing
Ridgeline Management
Doug Wise

Corporate Director of Business Development
Presbyterian Senior Living
Kelly Myers

Senior Vice President of Sales
Sunrise Senior LIving

There are numerous tactics and strategies you can implement to drive leads, book more tours, and boost both census and occupancy for your organization…but what are the best ways to get results and which ones are right for your organization? Hear from sales leaders across the continuum of Senior Care talk about what they’ve learned about how to motivate their teams, update their outreach strategy, and refresh their own management skills.

Learning Objectives:

What’s on the Senior Care horizon and how you need to be innovative and flexible.
What tactics have worked for others and which will be most effective for your organization.
What technology you should be implementing to engage the consumer in the year ahead and beyond.