Vice President, Business Development G5+LL, A RealPage Company Bend, Oregon
Session Description: If customers read online reviews for the best toothpaste, then you’d better believe they’re doing their digital due-diligence for long-lasting decisions like selecting the ideal senior living community for their loved one. Choosing the right community isn't a simple three step process, and neither is senior living digital marketing. So, join us to learn from G5 data and crack the code on how the senior living prospect journey has changed since 2019, how Google Business Profile (formerly Google My Business) can help seniors and their loved ones feel like “that’s the place” from the very first click, and how your marketing can best connect with decision-ready seniors and their loved ones.
Approved for NAB/NCERS CEUs.
Learning Objectives:
How the senior living prospect journey has changed since 2019 and how this affects your marketing strategy
Why online reputation, and Google My Business, are important ways to connect with decision ready seniors and their families
Tips for maximizing your Google My Business page(s)