The Practical Guide to CI - How to Do Your Job and Not Get Fired

Sunday, July 31, 2022

9:00 AM – 9:30 AM EDT

Location: 209CD - Convention Center

Primary Speaker(s)

PB

Philip Leo Britton

Associate Research Director
Sedulo Group

Speaker(s)

Victoria Richard, MBA, MA

Director, Growth Strategies
Baker Tilly

Presenter(s)

JP Ratajczak

Director, Competitive Intelligence
Nationwide
Columbus, Ohio, United States

PDF

A collaboration of industry insiders have put together a practical guide to Competitive Intelligence. Hear from the editors and authors of this new book that is unlike any CI publication you've ever read!

Learning Objectives:

If you're new to the field or just starting out, what are the things you *really* need to know?
How do you recession-proof a CI unit?
Should you be a CI-Lifer?