Renewable Energy Policy and Market Analyst National Renewable Energy Laboratory Denver, Colorado, United States
Residential PV costs have fallen consistently for over a decade and have achieved the Department of Energy’s (DOE) 2020 targets. DOE has subsequently developed new cost targets for 2030 and Ardani et al. (2018) conclude that integrated roofing and PV products are key to achieving the residential target. These products have the potential to provide customer acquisition, labor, and equipment cost savings over traditional rooftop PV and several companies have recently introduced integrated roofing and PV products. To date, it is unclear how these products compare to their traditional counterparts in relation to installation processes, operation, and costs. This analysis fills this gap in the literature through field observations of over 12 installations. From this foundation, we provide clear guidance on how BIPV products can increase market competitiveness in two key markets the re-roof and new construction segments.
