Across the country the need for demand flexibility is growing significantly as renewable generation scales and more and more utilities commit to net-zero carbon goals. In this evolving energy landscape, residential energy efficiency and demand response have an important new role to play to help address dirty peak demand hours on the grid, support resilience, and maximize the use of renewable energy through dynamic grid-responsiveness. But will customers embrace these technologies and opt into new services that automatically shift their energy usage to optimize the grid? Join this session to explore these issues and more. Aaron Berndt with Google will discuss how these trends can accelerate the market for smart home technology and energy management systems and the significant opportunity for our industry. Then hear from Dr. Beth Karlin with See Change Institute who will present brand new results from a US survey of customer perceptions of various smart home brands and products and their willingness to allow third party control of their in-home energy use.
Learning Objectives:
By attending this session, attendees will:
Identify key factors that are accelerating the need for demand flexibility and what opportunities and challenges they pose for the energy efficiency and home performance industry
Learn about the role for smart technology to support next generation demand-side management programs
Understand customer perceptions of smart home products and elements that may impact their perception and acceptance of these technologies and services.
