Owner & Managing Director
Jackfruit Marketing
From top-line strategy to execution and training, Jackfruit Marketing helps improve recruitment results for those in the international education industry including institutions from the K-12 level up to postgrad, language schools, associations, and service providers (e.g. accommodation, technology companies). Founder and Managing Director Jackie Kassteen works as a lead consultant and project manager, and has a team of associates around the world who are available for specialised client work. She advises on recruitment and retention strategies through the use of online and offline marketing techniques, content, agencies, social media, and alumni ambassadors. Jackie has lived in 8 countries and has 20+ years of international marketing experience in education, student travel, publishing, lead generation, retail and financial services. She is known as a “top industry analyst” with extensive breadth and depth of knowledge in international education and student recruitment. She is also a member of the London Speaker Bureau and regularly gives plenaries at events around the world as well as runs her own training sessions and masterclasses, having given talks on four continents for audiences up to 1,500 people.
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Thursday, June 2, 2022
9:30 AM – 10:20 AM MDT