Research Assistant Professor North Carolina Museum of Natural Sciences Raleigh, North Carolina
For researchers, producing and publishing online video can be a means of directly sharing both our science and ourselves with a wide audience. However, media production often requires a substantial commitment of time, effort, and resources. Beyond this, publishing online video is not typically thought of as a primary output of a scholar/academic. Considering the stories they have to tell and the distribution avenues they have available, research scientists are well-positioned to produce impactful media. In this presentation, I present how research scientists have opportunities and access to stories that are rare among other professionals communicating science online. From disseminating the results of a peer-reviewed research paper, to making media about typically unseen aspects of science, online video is a medium that presents unique opportunities for researchers wanting to communicate their work. It can be a means of expanding the audience for research science and a way to reframe what it means to produce scholarly work.