President Culinary Tides, Inc. Oakland Park, FL, United States
Description: The plant protein food trend is not new but is evolving in ways food industry players must understand to evolve with it, or risk falling behind. It is one of the only food trends that is experiencing a type of infighting between animal protein and vegetable protein. This battle draws into it significant clinical health trends, social trends, government trends, and technology trends, not to mention how the rivalry spills onto the plate. Behavioral and survey research will also be showcased to further explain consumer drivers and how best to communicate with them while still showcasing trend forward flavors and cuisines which bakery and snacks can engage. This presentation will explore how to navigate the plant forward trend to employ their strengths and satisfy consumers engaged in the trend. Snacks and bakery have pivotal voices which support the plant forward movement