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Saturday, Sep 17
8:00 AM – 5:00 PM PT

Business of Baking for Beginners (BOB) - Specialty Seminar - 4
Location: W219/W220/W221
Rick Crawford, Certified Master Baker – The RPIA Group
Karen Crawford – The RPIA Group
Randy McArthur
Sales and Marketing
Saturday, Sep 17
9:45 AM – 10:45 AM PT

Beyond Social Media: Building an Online Business with Email & Text Message Marketing - 18
Location: W305-306
Cydni Mitchell – Sugar Coin Academy
Sales and Marketing
Saturday, Sep 17
11:00 AM – 12:00 PM PT

Media Mastery: Leveraging FREE Press to Increase Brand Recognition, Bolster Credibility and Generate Sales - 23
Location: W305-306
Justine T. Martin – GP Bakeschool
Sales and Marketing
Saturday, Sep 17
1:30 PM – 2:30 PM PT

Fresh out of the Oven: Dawn's Latest Trends and Insights Impacting the Bakery Landscape - 31
Location: W305-306
Sarah Hickey – Dawn Foods Global
Sales and Marketing
Saturday, Sep 17
2:45 PM – 3:45 PM PT

Social Media, Schmocial Schmedia - 41
Location: W305-306
Michelle "Mitchie" A. Curran – Mitchies Munchies
Sales and Marketing
Sunday, Sep 18
8:30 AM – 9:30 AM PT

Tips and Tricks for Better Efficiency at Your Bakery - 57
Location: W305-306
Paul Caske – Dawn Foods Global
Sales and Marketing
Sunday, Sep 18
11:00 AM – 12:00 PM PT

How to Double Your Holiday Sales - 183
Location: W305-306
Janelle Copeland – Cope Land Inc.
Sales and Marketing
Sunday, Sep 18
11:00 AM – 12:00 PM PT

Life Through the Lens of Bakery: Presented by ABA - 184
Location: W315-316
Anne-Marie Roerink – 210 Analytics
Sales and Marketing
Monday, Sep 19
8:30 AM – 9:30 AM PT

Restructuring your Cake Business in Challenging Times - 104
Location: W305-306
Jean Schapowal – Cakes with Character
Sales and Marketing
Monday, Sep 19
9:45 AM – 10:45 AM PT

10+ Simple Ways to Diversify Your Bakery's Revenue: How to Bolster Your Earnings and Insulate Against Risk - 112
Location: W305-306
Justine T. Martin – GP Bakeschool
Kimberly I. Houston – Studio Kimihou
Sales and Marketing
Monday, Sep 19
10:15 AM – 10:45 AM PT

Bakery of the Year Award Ceremony , Sponsored by BNP - 197
Location: RBA Bakers Center: BakeSmart Presentation Stage
Sales and Marketing
Tuesday, Sep 20
8:30 AM – 9:30 AM PT

Have Your Cake & Eat It Too? An Introduction to the Profit First Methodology for Bakers - 138
Location: W305-306
Nicole L. Bendig-Lamb – Cake Business School, LLC
Sales and Marketing
Tuesday, Sep 20
9:45 AM – 10:45 AM PT

Fresh out of the Oven: Dawn's Latest Trends and Insights Impacting the Bakery Landscape - 149
Location: W305-306
Sarah Hickey – Dawn Foods Global
Sales and Marketing
Tuesday, Sep 20
11:00 AM – 12:00 PM PT

Basic Business Forms for Custom Cake & Sweet Designers - 156
Location: W305-306
Michelle "Mitchie" A. Curran – Mitchies Munchies
Sales and Marketing
Tuesday, Sep 20
12:15 PM – 12:45 PM PT

Bake Your Success After the Pandemic. - 220
Location: RBA Bakers Center: ACD Stage
Paulina Abascal – Paulina Abscal Patisserie
Sales and Marketing