Analyst Take: Pre-Conference Track: Fiber Panels for Cable Operators
Pre-Conference: Adding Fiber to Your Marketing Plan
Sunday, June 12, 2022
2:30pm – 3:20pm
Location: Ryman Studios D/E
The introduction of fiber gives operators the opportunity to re-introduce their company to consumers while capitalizing on the momentum of fiber. We’ll explore how to get off on the right foot, from adopting a new brand name and introducing new products to tailoring messaging around fiber’s potential.