Leader Naver Labs Seongnam-si, Kyonggi-do, Republic of Korea
Augmented reality (AR) is becoming more useful for head-up displays (HUDs) through the advantage of realistic visual information. However, due to the lack of consistency with the environment, current HUDs do not reflect the real environment and deliver only simple information. We developed a natural AR HUD, AHEAD, through HD maps, visual localization, and 3D perspective optical technologies. Accordingly, AHEAD allows the driver to effortlessly identify virtual images as if they exist in the actual driving space.