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CEO
Wareologie
Southfield, Michigan, United States
Gina Adams is the Founder and CEO of Wareologie, a social venture that creates innovative rehabilitative devices to empower people to recover and age in place. The company started as a direct result of Adams witnessing the severe impacts of Parkinson’s on her stepfather. She was inspired to create adaptive-friendly accessories to restore confidence and dignity for people with physical challenges. Wareologie is certified by the Woman Business Enterprise National Council (WBENC). Adams holds a patent on her first product, a magnetic button shirt adaptor called Buttons2Button and has a provisional patent pending on her latest mobile rehab device, Portable Parallel Bars.
Adams worked in the apparel industry for over 20 years. She was a Regional Sales Manager at The North Face covering the southwest territory and Divisional Merchandiser at J. Crew working in product line strategy for three divisions. This gave Adams a deep appreciation for highly functional and quality apparel.
Adams is the Executive Director of the environmental nonprofit, Peace, Love & Planet, a board member of the Michigan United Cerebral Palsy Foundation, and a member of the Lawrence Tech University's Centropolis Accelerator.
Adams holds a Master of Business Administration from Wayne State University and a Bachelor of Science degree in Human Environment and Design from Michigan State University. She also has a Certification in Sustainability from the Green Education Foundation.
Adams resides in Farmington Hills, MI. Outside of work, she loves to garden, travel, and spend time with her children, Sydney (18) and Hayden (16).
Wareologie (Products/Services: No) (Ownership Interest)
Tuesday, November 8, 2022
12:45 PM – 2:00 PM
