In the midst of a global pandemic, consumer behavior has been forever altered. When exploring the top 10 consumer trends of 2021 and beyond, there are clear, common themes. Even though a pandemic either created, influenced, or accelerated these trends, resilience and adaptability are the driving forces behind them. Consumers haven’t given up. Despite the hardships faced throughout the pandemic, they continue to find a voice. In hearing healthcare, treatment often requires a purchase decision. Embracing a consumer approach to patient care will help you satisfy not only the audiological needs of your patients, but also the retail mindset of today’s consumer.
Learning Objectives:
Identify how consumer behavior has shifted as a result of the pandemic.
Identify the consumer needs to ensure your business stays relevant.
Apply business processes to satisfy not only audiological needs of patients but also serve the retail mindset of today’s consumer.
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